About Susan Russelsusanr@aaepa.com
As Practice Building Consultant, Susan coaches Academy Members on all aspects related to setting and accomplishing their business goals. Strategic planning is a cornerstone of this coaching and includes guidance on creating a mission and vision for their firm, as well as setting short-term and long-term goals. Susan is passionate about guiding Members through the process of creating a marketing plan to achieve their goals and reach unprecedented success. Members also rely on her coaching on various strategic business decisions such as staffing, compensation, personal consultation skills, expansion, partnerships, and other leadership-oriented topics. She also enjoys the creative aspects of her role which include creating new training programs, marketing and advertising materials, and other resources for the benefit of the Membership.