Part of my role at the Academy includes managing our social media presence and engagement. As such, I always have my eye out for a really useful tip or system I can employ or use a version of to make my efforts more efficient and more powerful. While doing some research recently, I came across the following blog posted by Target Marketing. The idea was almost revolutionary to me that rather than spend "an hour a day" on social media management, we should be maximizing the content we post using … [Read more...] about Why an “Hour a Day” Doesn’t Work on Social Media
Process
Trust the Process
One of the common challenges for most law firms is the up and down nature of business flow. Yesterday was disappointing. Today is wonderful. Life is like that, isn't it? What would our personal disposition be like if we really got that, not on an intellectual, conceptual level, but really understood it? Wouldn't we be clearheaded and calm on those frustrating days, knowing that tomorrow will bring a different result? Years ago I recognized that there was a natural cycle of business. Certain … [Read more...] about Trust the Process
On the Beauty of Process: The E-Myth Attorney: A Review
We are always grateful for reviews of The E-Myth Attorney, especially when they come from a source that seems to truly understand the intentions that our Co-Founders, Robert Armstrong and Sanford Fisch, along with author Michael Gerber had in mind when they co-authored the book. We recently came across such a review by attorney Alex Craigie on his Blog At Counsel Table: The Craft and Business of the Courtroom Lawyer and would like to share it with our blogging community. We hope you enjoy it as … [Read more...] about On the Beauty of Process: The E-Myth Attorney: A Review