Recently, Facebook announced a change to the algorithm that determines what a user sees in their newsfeed, now emphasizing content shared by family and friends over posts from law firms, news organizations and other company pages. In his Facebook post, CEO Mark Zuckerberg explained, “Recently we’ve gotten feedback from our community that public content — posts from businesses, brands and media — is crowding out the personal moments that lead us to connect more with each other.” With posts … [Read more...] about How to Keep Your Law Firm Content at the Top of Facebook’s Newsfeed
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Facebook – The Virtual Networking Jackpot
We all know Facebook is a great social media platform to catch up with friends and family and to use for online marketing. However, when talking to law firms around the country, I’m often surprised at how few of them utilize it for networking. Compound that with many not having a business Facebook page that is managed and updated on a regular basis to attract followers, and you’re really missing out on some serious opportunities! I happen to manage a couple of business pages and have found it … [Read more...] about Facebook – The Virtual Networking Jackpot