Millions of customers use local search every day to find law firms and other businesses right in their own communities. You can help increase your chances of getting found by these potential clients by implementing some simple Local Search Engine Optimization (SEO) techniques. These methods include everything from optimizing your website with local keywords and local SEO plugins, to claiming and optimizing your business listings and ensuring all of your office locations appear in local … [Read more...] about Google My Business: The Game-Changer for Law Firm SEO
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Don’t Let Office Move Harm Your Law Firm Search Rankings
You’ve finally selected the beautiful new office space, hired the moving company, and connected your phone and Internet service. Maybe you’ve even sent an announcement to all of your clients. You’re finally relaxing a bit, thinking you’re all prepared to move your law firm to your new office. Well, think again. Unless you’ve taken some important steps to organize your online move, you still have some work to do. NAP Considerations Although I’m sure you’re exhausted from prepping for the move, … [Read more...] about Don’t Let Office Move Harm Your Law Firm Search Rankings
7 Tactics for Improving Your Law Firm’s Local Search Rankings
According to Google, 97% of consumers search online for local businesses. As an attorney looking for local clients, local SEO should be part of your online marketing strategy. When your prospects perform an online search, the results are significantly influenced by their physical location, even on queries where they don't specify a location. Firms that focus on local SEO techniques will be listed among the coveted Local Organic Results and can attract highly targeted traffic to their local … [Read more...] about 7 Tactics for Improving Your Law Firm’s Local Search Rankings
