Every now and then it is imperative to step back, look at your current surroundings and make a conscious effort to “trim the fat”. Many people are preconditioned to think trimming the fat is in relation to weight only, but the kind of fat I am talking about revolves around your business. The term can eventually transition into your personal life, but right now we are focusing on trimming your business fat. Here at the Academy we have taken an initiative to see where we can do just that: trim … [Read more...] about Spring Cleaning Chronicles
Money
How the Presidential Elections Can Help You Get in Front of Hundreds of Motivated Prospects: Don’t Miss This Once-Every-4-Years Opportunity
Unless you’ve been hiding under a rock lately, you most likely have heard all of the banter and issues going back and forth between Democrats and Republicans. On a daily basis - at all times of the day…it’s all over TV, Radio, Newspapers, and Social Media outlets. These National Media are doing Financial Advisors and Estate Planning Attorneys an incredible favor. Regardless of who you side with politically, there is a great opportunity for you to be the “local” calming force and “go-to” expert … [Read more...] about How the Presidential Elections Can Help You Get in Front of Hundreds of Motivated Prospects: Don’t Miss This Once-Every-4-Years Opportunity
Maximize Your Marketing Budget: 4 No Cost Ways to Increase Revenue
As business owners, MONEY is always top of mind – you have revenue goals, actual profits and sales, average fees, marketing expenses, costs per client, revenue per employee… really, the list of numbers is endless. While not being a number lover myself, I am intrigued by the story that numbers tell. Numbers also tell us other stories, such as our productivity level, marketing effectiveness, retention percentage, and more. Numbers can be our friend if we allow them to be, helping us reach those … [Read more...] about Maximize Your Marketing Budget: 4 No Cost Ways to Increase Revenue
