A funny thing happens when you really start marketing your law firm. Suddenly, there are a lot more people coming in for initial consultations, and they don’t automatically hire you. They’re sizing you up and interviewing you. Two Ears, One Mouth It’s at this point that we as estate planning attorneys might want to heed the words of Greek philosopher Epictetus, who said, “We have two ears and one mouth so that we can listen twice as much as we speak.” Perhaps more than other people, lawyers … [Read more...] about The Secret to Turning a Prospect into a Client
Estate Planning Initial Consultations
FOR IMMEDIATE RELEASE American Academy of Estate Planning Attorneys Announces Initial Consultation Training with Guru Ganesha Khalsa SAN DIEGO, December 17, 2010 - What happens in Vegas could transform estate planning attorneys' practices: On February 12, 2011 at the New York New York hotel in Las Vegas, nationally renowned sales trainers Guru Ganesha Khalsa and Frank Garza will teach Members and a limited number of prospective members of the American Academy of Estate Planning Attorneys, Inc. … [Read more...] about American Academy of Estate Planning Attorneys Announces Initial Consultation Training with Guru Ganesha Khalsa
American Academy Members sometimes use an odd “verb” when discussing the effectiveness of their estate planning initial consultations with us and with each other. It is not uncommon to hear someone say, “Were you Ganeshing?” or “I was totally Ganeshed!” The nationally known coach we have relied on for effective consultation training is a Sandler Institute trainer named Guru Ganesha Khalsa. He’s nothing short of amazing! His style of teaching is humorous and engaging and… revealing. The … [Read more...] about Have You “Ganeshed” Someone Lately?