A conversion happens when visitors to your website complete a desired action that you want them to take. On your law firm website, that could mean downloading a piece of content, registering for a seminar, filling out a Contact Us form, or even calling your office. Your conversion rate is a simple calculation: the total number of visitors to your site, divided by the number of visitors who act. Conversion rates vary widely by industry. What’s a Good Conversion Rate? Across all … [Read more...] about 4 Quick Tips for Optimizing for Increased Conversions
Conversion Rate
4 Quick Tips for Optimizing for Increased Conversions
A conversion happens when visitors to your website complete a desired action that you want them to take. On your law firm website, that could mean downloading a piece of content, registering for a seminar, filling out a Contact Us form, or even calling your office. Your conversion rate is a simple calculation: the total number of visitors to your site, divided by the number of visitors who act. Conversion rates vary widely by industry. What’s a Good Conversion Rate? Generally, a 12% … [Read more...] about 4 Quick Tips for Optimizing for Increased Conversions