In today’s ultra-competitive, fast-paced and social-media-driven marketplace, your prospect’s first impressions about YOUR FIRM could be the single most important factor in prospecting for new clients – especially when marketing a seminar! There are THREE important things you can do to improve or start building credibility with todays “wired” consumer: Become an “Accredited Business” with the Better Business Bureau Use social media to promote your firm and your events Create and promote … [Read more...] about Bridging the Credibility Gap: 3 Things You Need To Do To Gain Prospects’ Confidence and Improve Seminar Response! (Part 1 of a 3 part series)
