On September 23, 2016, Google rolled out Penguin 4.0. This long-awaited update to the Penguin algorithm was first announced by Google as “coming soon” in October of 2015. Website operators waited eagerly for the new release, especially site owners whose websites had ended up being penalized by the prior Penguin version as a result of bad links. Now, Penguin 4.0 has arrived, and it is important for law firms to understand how this new algorithm affects your SEO strategy. Google's Penguin and … [Read more...] about Google’s Penguin Update
Algorithm
New Google Mobile-Friendly Algorithm About to Launch
Search engine optimization is an essential ongoing process to make sure your website ranks highly for relevant keywords and can be found by people searching for legal assistance. Google, the most widely-used search engine, has a complex algorithm used to determine how highly your law firm’s website is ranked, based on a number of factors including the quality of your content and the strength of your website design. On April 21st, Google is changing its algorithm again. These changes can have … [Read more...] about New Google Mobile-Friendly Algorithm About to Launch
2014 Google Updates & What They Mean To You in the New Year
If you’re like me, right now you’re looking forward to the New Year and the clean slate that it brings. Unfortunately, some of the SEO baggage from 2014 still needs to be addressed if you want to leverage the opportunities that the New Year will bring. Here are five significant changes that we saw last year and what you should do about them right now. Panda 4.0 Algorithm Was Released The Panda algorithm was designed to prevent sites with poor quality or thin content from ranking well. This … [Read more...] about 2014 Google Updates & What They Mean To You in the New Year
