Technology For Cutting Edge Law Firms
In today’s competitive environment, the impact that technology has on client care, productivity, quality of services and law firm management is positively staggering. Law firms that do not utilize some fundamental technological tools are at a significant disadvantage.
A winning website is paramount to a successful practice. Having the type of website that educates and supports your community gets your law firm name where you want it—in front of potential clients. By providing quality content on your site, you can position yourself as the expert you are and become the “go-to” resource on estate planning. An attractive, educational website with well written copy that’s optimized for search engines is a powerful tool and can have a significant impact on your practice.
Document production software and a database are “must have” tools. Once you’ve developed your client base, it’s important to provide quality service. Contacting clients, tracking calendar items, budgeting, creating customized documents are all important functions of every law practice. Implementing the right law firm management system and technology is vital to growing your practice, increasing the productivity of your staff, maximizing profit and providing the best client support.
Because most attorneys are law experts and not technology gurus, creating effective websites and selecting the right technology solutions can be daunting tasks for any law firm. The American Academy of Estate Planning Attorneys offers its members the most comprehensive law firm marketing, legal practice management, and document assembly software systems available. Our state-of-the-art software program is kept completely up-to-date by the Academy's Education and Technology Departments, leaving our members free to actually practice law.
The Academy is also proud to provide an optional, innovative SEO/Social Media program designed to boost your online presence. The SEO/SM program incorporates a number of online strategies to increase the traffic to your website and grow the size of your online market.
- Blog integrated into your law firm website.
- Blog posts and marketing articles written.
- Online videos produced and strategically placed.
- Social media accounts for Facebook, Twitter, LinkedIn and YouTube created and optimized.
In addition to drafting all writing in a style that emphasizes the keywords you identify as most important to your practice, important reports on activity relating to search engine optimization and social media are included.
Contact us for additional information on websites, software, and other technology solutions available exclusively to members.
“In 2003 I decided to implement a life balance decision to schedule my office 4 days per week. I was able to easily accomplish this with the assistance from the Academy systems which allow me to work smarter and not just longer. In addition, a Fellow Academy member also provided personal guidance to me on how he had implemented the same strategy some time ago in his practice. This change was implanted without a hitch and remains today.
For me, my membership in AAEPA is about much more than documents or strategies for providing quality estate planning services. It allows me to do all the things that the top estate planners do while maintaining the quality of life that I have chosen. I will never again feel like the practice of law is swallowing me up whole like Moby Dick!”